Teams have to create a new and unique chocolate brand, from concepts to producing the actual chocolates.
| |
| Numbers |
: 5 to 100+ participants |
| Location: |
Indoors |
| Times: |
1.5 to 2.5 hours |
Emphasis:
Budget control, marketing and presentation
Overview:
The CHOC ATTACK challenge is a favourite with everyone. The objective is for teams to build a box of original chocolates within a limited time scale and budget. They must also create the packaging and design a marketing strategy to sell their chocolate sensation.
The Objectives:
- To stimulate creativity and thinking
- To encourage more ideas, adaptations and innovations
- To demonstrate the value of group effort
- Budgetary control
- To have fun as a team.
The Brief:
Teams need to plan their time carefully and watch their budget to ensure they can meet the requirements to:
- Create and make a selection of chocolates
- Design a marketing strategy to take into account the sector, pricing, promotion, profit and brand
- Present ideas to the judges
- Create an advert to promote the chocolates
The Result:
The end product will be scored on quality, profitability, originality, teamwork, variety and effectiveness of the marketing plan. Presentations at the end of the session prove to be a hilarious and great end to a perfect team challenge!
Ask about the cake decoration alternative!
